ITV Studios just paid $360 million to acquire Pawn Stars producer Leftfield Entertainment, capping an 18-month acquisition push which, according to the company, makes ITV the largest independent unscripted TV producer in the United States.
ITV also paid its CEO, Adam Crozier, £8.4 million last year, far above the UK average, and is getting blowback from shareholders on that issue.
ITV clearly sees how profitable it can be to produce nonfiction television in the US. These profits come largely from the exploitation of the freelance producers who actually craft the shows ITV airs and sells to networks like A&E, E! and National Geographic.
Now the WGAE, the AFL-CIO and others are calling on the British conglomerate to improve benefits for its American workers. The guild is seeking minimum levels of compensation, health benefits and paid time off. At least 100 writer-producers work at ITV Studios at some point during the year; currently, ITV employs 40 WGAE members in New York.
ITV producers and associate producers voted for the WGAE three years ago, but the company has dragged its feet on signing a contract with the union. AFL-CIO executive vice president Tefere Gebre delivered a letter to ITV executives calling on them to negotiate. Gebre said, “Nothing but greed is what’s holding up the whole deal.”
New York City Councilmember Corey Johnson, whose district includes ITV’s New York offices, also called on executives to sign a contract. He said creative workers are essential to the New York City economy, and should not be exploited by a business model built on long hours for substandard pay and no benefits. He applauded the efforts of ITV’s producer-writers to win a union contract that would allow them to build sustainable careers, strengthening the City’s middle class for years to come.
See photos from the day: http://imgur.com/a/TwidF
Read media coverage of the ITV issue:
Evening Standard: US writers hit out at ITV
Daily Mail: ITV greed may force US workers to strike
UNI MEI global media union: Respect ITV US writers
Broadcast Now: US Writers Guild at odds with ITV over benefits
Guardian: ITV under pressure from Writers Guild and AFL-CIO over US worker benefits
Variety: ITV blasted over Leftfield purchase
Realscreen: Unions protest outside ITV offices